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Analytics & Tracking
Metagine specializes in real-time online marketing traffic generation, optimization, lead generation and conversion management. In order to see a crystal clear picture of all marketing efforts, we provide you with an easy-to-use tracking tools to measure exactly what web visitors are doing on your site:
Where are they coming from?
What keywords are they using?
What they are clicking on?
Which web pages/articles are they reading the most?
How long are they staying?
How often are they coming back?
It’s very important to understand that when it comes to Online Marketing, there WILL be failures and there WILL be successes. The key, of course, is to quickly drop/change things that are obviously not working and keep improving on the things that are working.
Analytics software features & services include:
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Core Tracking - The Internet is the most measureable media there is, and by using our Analytics, you will know exactly how all your marketing is performing, down to the penny! Track activity and conversion for:
- pay-per-click
- e-mails
- banner ads
- online/offline press & media
- landing pages
- telephone calls
- and much more
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Real-Time Business Lead Tracking - You want warm leads, warm calls, warm "bodies." With our analytics service, you have the advantage of seeing when interested people are active on your Website. In real time, you can click to get their contact information, and even catch them while they're still looking at your Web pages!
Features:
- Build your own watch lists of prospects, competitors and returning customers
- View in-depth visitor activity (& interests) of all the businesses that view your Web pages
- Receive daily summary e-mails that list all the companies that visited your site (inluding pesky competitors)
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SEO Analyzer - SEO is a big subject and keywords are the core element for making your Website visible on the Web. Without them, no one can find you. Of course, there is more to it, but it all begins with solid keywords and knowing how your keywords perform.
Our SEO analytics reports focus on search, keyword and search engine related data, in-depth keyword usage, visitor search terms and search engine attention:
- Keyword Overview & Analysis
- Top Keyword Performance
- Keyword Tracking & Trending
- Page Rank & Visibility
- Search Engine Tracking
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Visitor Identifier - Customize your reporting by tagging each visitor with a specific description or database information. By tagging your page tracking snippet with a unique identification from your Website and/or database, you can track exactly who is doing what, when, where, and how.
Get incredibly detailed reporting:
- Identify subscribers by name, product number, e-mail address...anything you keep in a database.
- Track repeat customers
- Follow your sales by unique numbers
- Isolate user accounts
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Web Alarm - Our website service monitors your site 24-hours a day, 7-days a week – every day of the year, notifying you if your site becomes unavailable for any reason. When there is a problem, you will be the first to know!
Features include:
- 24x7 Website monitoring
- Immediate notification
- Failure tolerance control
- No experience or training needed
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Visitor Heat Maps - Heat mapping works by recording the exact locations where visitors "click" a site page. The moment any activated page is touched, the report builds a graphic overlay of your Web page giving you the ability to see user interactions, lending valuable insight into Website information architecture and usability.
Benefits:
- Test different Webpage designs to determine which gets the best results
- Find out where visitors click and what areas of your site promote additional clicks
- Discover how content and navigation can lead to increased sales
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